For soulful women entrepreneurs, coaches, consultants, and private practitioners growing their biz in wellness, well-being & mindset.
Turn your email marketing vision into reality with captivating copywriting that speaks you and your brand values.
Here’s how I can help you flourish:

VIP Intensive
“I-Bring-You-Peace-Lily VIP”
Drive more sales with integrity and kindness.
The truth is, writing email sequences is like Olympic training: intense with immense sweat and grind. Be like Simone Biles and give yourself permission for a mental health break. I’ll warmly hand you your favorite beverage, and wordsmith your emails with genuine emotional connections, uniquely flavored with your brand voice, and expertly interwoven with your brand values and stories.
So, let’s turn that email welcome sequence, pre-launch nurture sequence, or sales launch sequence into a reality. And, guide your email subscribers (AKA beautiful human beings) on a positive path to transformation.
This premium offer requires minimal effort from you, and the email sequence is delivered to you wrapped in *satin digital joy* in 3 days.
Includes Up To 8 Strategic Emails, Sequence Mind Map, & 60-Min Discovery Session.
Copy Coaching
Inbox to Impact Program
Feel confident writing to your email list with clarity and intention.
It doesn’t matter if you’ve got 15 or 1,500 email subscribers on your list because it’s about quality over quantity. The secret to writing captivating emails that leads to conversion is just like growing a Bonsai tree. It takes intentional curating. That means strategically curating your messaging that reflects your brand values while joyfully honing your brand voice and harnessing the power of storytelling.
Let’s take all that brilliance in your mind and provide structure and accountability so you can learn to easefully write to the beautiful people on your email list and turn your leads into soulmate clients.
7-Part S.T.O.R.I.E.S. Framework
(S) Strategize and align
(T) Tell stories with audacious authenticity
(O) Own your messaging
(R) Release blocks
(I) Identify as a Writer to build habits
(E) Ethical copywriting
(S) Soulfully sell with sequences



Copy Coaching
Inbox to Impact Program
Feel confident writing to your email list with clarity and intention.
It doesn’t matter if you’ve got 15 or 1,500 email subscribers on your list because it’s about quality over quantity. The secret to writing captivating emails that leads to conversion is just like growing a Bonsai tree. It takes intentional curating. That means strategically curating your messaging that reflects your brand values while joyfully honing your brand voice and harnessing the power of storytelling.
Let’s take all that brilliance in your mind and provide structure and accountability so you can learn to easefully write to the beautiful people on your email list and turn your leads into soulmate clients.
7-Part S.T.O.R.I.E.S. Framework
(S) Strategize and align
(T) Tell stories with audacious authenticity
(O) Own your messaging
(R) Release blocks
(I) Identify as a Writer to build habits
(E) Ethical copywriting
(S) Soulfully sell with sequences


1:1 Consulting
The Consult Sandwich
You’ve got some email campaigns to write, but feeling lost in the weeds. Stop the spinning wheel in your mind, take a breath, and read on, my friend.
Like a stroll through a sensory garden, this clarity + strategy intensive will have you refreshed and walking away knowing exactly what to write for your next email sequence or set of email newsletters.
This is for you if you’re confident with your writing abilities, and you’re looking for some strategizing zest to clarify, structure, and detail out a welcome nurture sequence, pre-launch nurture sequence, sales launch sequence, or set of email newsletters.
You get my brain for a 2-hour clarity blueprinting session, and my eyes on your copy after you’re done writing.
You’ll come away with:
- comprehensive blueprint of an email sequence or set of email newsletters you’d like to write
- clarity around specific stories to use within the sequence, customized to your brand
- list of strategic call-to-actions
- customized copy feedback for conversion
Just like watering your lavender for optimum fragrance, you’ll want to book one of these sessions each quarter.


Live Event
Transform the way you approach storytelling and copywriting in your business forever.
You’ll learn how to write profitable emails with authentic and proven copy that converts. This is a deep-dig virtual masterclass where I show you how to build deeper connections in your email list, and get more engagement, clicks, and clients.
Join us for the next transformational Live Event!
I made the best decision to hire Joanne this year to help me with my online projects. I can only do so much and there are things we have to learn to delegate in order to scale!

Fabiana Carpio
Fabiana Carpio ConsultingJoanne is phenomenal. I get a lot of good feedback about the content she writes for my private practice. I highly recommend Joanne!




